nomado
Nomado is a branding project developed for the Master’s in Advanced Graphic Design, focused on offering telecommunications services designed for digital nomads. The brand provides flexible global connectivity and communication solutions for people who work and travel constantly, while its visual identity is inspired by mobility and connection, represented through the distinctive “m” in the logo, which serves as the core compositional element.
For posters and social media, Nomado uses a system of fixed and variable elements. The fixed purple templates, inspired by the “m” in the logo, are mandatory, with one required per composition. The yellow templates are optional and allow flexibility for adding titles, photos, the logo, or the brand’s claim, enabling diverse layout possibilities.
